Running a small business is hard enough without juggling five different software tools. That's why Loyyal just unveiled the Perxi AI Business Suite, which lets SMEs manage everyday activities right inside WhatsApp.
Perxi started as a loyalty assistant. Now it brings commerce, customer engagement, and business management into one conversational interface. Businesses can handle ordering, customer service, and loyalty without buying separate ordering systems or CRM software.
Because everything happens in conversation, owners don't need to hire specialists or train staff on multiple systems. "Small business owners should be able to focus on growth," said Ashish Kumar Singh, Founder and CEO of Loyyal.
Perxi runs under each business's own brand. Customers talk directly to a business they recognise, not a separate Perxi marketplace.
Customers can place orders, ask questions, and access rewards in a familiar chat. They don't install an app or remember another login. This approach should appeal to younger consumers who already discover brands through messaging.
Perxi also works beyond WhatsApp, including on Instagram, WeChat, and KakaoTalk. Multilingual support helps businesses serve customers in their preferred languages.
Marketplaces offer a fast route to market, but access to customer data varies. Perxi, however, helps businesses build a direct channel and gain insights from their own conversations and transactions.
Those insights can improve service, personalise engagement, and boost retention. As a result, businesses depend less on intermediaries.
Pricing stays simple and affordable, and Loyyal plans more services under the same umbrella. Finally, you can see Perxi in person at Dubai AI Festival on October 26–27, 2026, at Dubai World Trade Centre.
