Driving the Future: How Rockwell Automation and Lucid Are Powering Saudi Arabia’s EV Revolution

A Landmark Partnership in Dammam

Nestled within the dynamic industrial landscape of *Dammam, Saudi Arabia*, a groundbreaking collaboration is unfolding. **Rockwell Automation, Inc.**, the world’s largest company dedicated to industrial automation and digital transformation, has deepened its partnership with **Lucid**, the maker of the world’s most advanced electric vehicles. This alliance is more than a business deal—it’s a stride into the future of sustainable mobility.  

Transitioning from concept to reality, Lucid’s expanding manufacturing facility in **King Abdullah Economic City (KAEC)** marks a historic milestone: **the first vehicle manufacturing site in the Kingdom of Saudi Arabia**. With Rockwell Automation's cutting-edge **FactoryTalk® MES software**, Lucid will integrate real-time visibility, traceability, and control across critical production areas—assembly, paint, stamping, body, and powertrain. This pipeline of efficiency will help propel the creation of mid-size electric vehicles while meeting global supply chain and local compliance standards. 

Igniting Vision 203 with Innovation

In perfect alignment with Saudi Arabia’s ambitious **Vision 2030**, this partnership stands as a beacon of innovation and industrial progress. With an unwavering focus on operational excellence, **Rockwell Automation’s** software is set to enhance production capacity, elevate quality benchmarks, and scale output efficiently. According to Ahmad Haydar, Rockwell Automation’s country leader in Saudi Arabia, this is “a proud moment” that reinforces the company’s dedication to workforce development and the nurturing of local talent.  

Beyond software, Rockwell's presence in Saudi Arabia includes **instructor-led and virtual training programs** tailored to equip Saudi professionals with cutting-edge electric vehicle manufacturing skills. These programs will cultivate a highly skilled workforce, ensuring long-term sustainable industrial growth. As Faisal Sultan, Lucid’s Middle East president, expressed, this collaboration extends far beyond machinery—it’s an enduring relationship built on trust, innovation, and the shared vision of bringing world-class EV manufacturing to the region.  

This powerful fusion of advanced automotive engineering and smart industrial automation is more than an isolated achievement—it’s a **statement to the world that Saudi Arabia is charging forward into the future of mobility.

Waves of Renewal: How Misurata’s Gateway to Global Trade Is Transforming Libya’s Future

A Historic Milestone for Libya’s Maritime Heart

MISURATA, Libya – The signing of a landmark public–private partnership to modernize, manage, develop, and expand the Misurata Free Zone Port marks a turning point not only for the city but for Libya’s entire economic landscape. Long recognized as the country’s main container gateway and its most commercially active maritime hub, the **Misurata Free Zone (MFZ)** has now set sail on a transformative journey.  

Under this unprecedented agreement – the first major Public-Private-Partnership infrastructure project outside Libya’s energy sector – MFZ joins forces with **Maha Capital Partners (MCP)** of Doha and **Terminal Investment Limited (TIL)**, the port operator for MSC, the world’s largest container shipping line. This powerful alliance promises to turn Misurata Port into a modern, efficient, high-capacity facility that strengthens Libya’s position in both regional and global trade markets.  

Moreover, this collaboration symbolizes more than infrastructural growth; it reflects Libya’s ability to attract world-class operators and reputable investors, instilling international confidence. As Prime Minister Abdulhamid Aldabiba expressed at the signing ceremony, the partnership represents a strategic leap forward, laying a solid foundation for sustainable growth and a rejuvenated maritime economy.  

From Local Resilience to Global Competitiveness

Since its establishment in 200, MFZ has been at the forefront of Libya’s commercial revival, overseeing 2,576 hectares of thriving economic activity — with ambitions to expand to a remarkable 20,000 hectares. The port already handles an impressive 60–65% of Libya’s container trade, but the vision goes far beyond numbers.  

The partnership’s roadmap includes expanding container-handling capacity for larger vessels, integrating operations with MFZ’s industrial ecosystem, and boosting opportunities for SMEs, manufacturing, and high-value services. State-of-the-art terminal equipment, advanced digital systems, and enhanced environmental standards will ensure operations align with global benchmarks. Long-term job creation will empower local communities, while the evolution of Misurata into a deep-sea port will cement Libya’s competitiveness in the Mediterranean’s bustling trade routes.  

Step by step, MISURATA is redefining its role — not just as a port city, but as a symbol of resilience, innovation, and international collaboration. By combining local determination with global expertise, the horizon ahead is one of limitless possibilities. And as the waves carry Libya toward a brighter economic future, Misurata’s port stands ready to welcome the world. 

From Cash to Clicks: How Global Money Exchange is Powering Oman's Digital Future with Global Pay

A Leap into Oman's Cashless Vision  

In the heart of **Muscat, Oman**, the financial landscape is undergoing a groundbreaking transformation. **Global Money Exchange Co. LLC (GMEC)**, the nation's leading money exchange company, has officially launched **Global Pay**, a cutting-edge mobile application powered by **Comviva's mobiquity® Pay platform**. This strategic move not only aligns with Oman’s **national digital transformation vision** but also reinforces GMEC’s unwavering commitment to innovative, secure, and inclusive financial solutions for everyday life.  

This remarkable launch did not happen in isolation—it is the product of strong partnerships and forward-thinking leadership. GMEC has joined forces with **Comviva**, a global leader in digital transformation solutions and a subsidiary of **Tech Mahindra** under the prestigious **Mahindra Group**. Together, they are setting new benchmarks for accessible and secure mobile-based payments across Oman.  

Beyond Payments: A Gateway to Financial Inclusion  

Speaking at the launch, **Sheikh Sulaiman Abdulmalik Abdullah Al Khalili**, Chairman of Global Money Exchange, emphasized the platform’s ability to deliver **secure and efficient local and international payment transactions**. With **PCI-DSS certification**, Global Pay ensures the highest standards of payment security and data protection. For Omani nationals and expatriates alike, this is more than just an app—it’s a lifeline to modern financial convenience.  

The app’s features are practical and inclusive. Users can pay for utilities, educational fees, and even complete transactions without holding a bank account. In doing so, GMEC is opening doors for unbanked and underbanked segments, echoing its mission of **broad-based financial inclusion**. Furthermore, merchants can now accept QR-based payments from customers of any bank or payment service provider in Oman, ensuring **full interoperability** within the nation's payment ecosystem.  

Customer Support Meets Cutting-Edge Tech  

To ensure that users experience a smooth transition into the world of digital payments, **Sonam Dorje**, GMEC’s General Manager, highlighted the app's **comprehensive customer support framework**. Whether through dedicated branch assistance or a responsive helpline, help is always just a step away.  

Adding to the excitement, **Madhusoodanan R**, Executive Advisor to the Board, stated that **Global Money Exchange** is the **first money exchange company in Oman to receive a Payment Service Provider (PSP) license**. This positions GMEC as a true pioneer in supporting the Sultanate’s vision for a **cashless economy**. As part of its roadmap, GMEC will introduce even more features to **Global Pay** in phases, promising enhanced convenience for users in the near future.  

The Road Ahead  

From the ceremonial launch attended by key GMEC and Comviva executives to the confidence shown by its visionary leaders, Global Pay signifies more than just a product release—it’s a movement toward a smarter and more connected Oman.  

By merging **reliable financial infrastructure** with **innovative mobile technology**, **Muscat** is becoming a beacon for digital financial services in the Middle East. If the present is any indication, the future of money in Oman will not be in the wallet—it will be on your phone.