Golden Glory: MultiBank Group’s Bold Leap Into the Future of Digital Finance




A Prestigious Recognition

DUBAI, United Arab Emirates—Naser Taher, Chairman and Founder of MultiBank Group, earned the Golden Excellence Award for FinTech, Digital Asset and Blockchain Excellence at the 9th Golden Excellence Awards 2026.
The award was presented by H.H. Sheikh Nahyan bin Mubarak Al Nahyan. Moreover, it celebrates MultiBank Group’s innovation, trust, and commitment to regulated digital finance.

Driving Innovation Forward

Meanwhile, MultiBank Group continues expanding regulated digital assets through mb.io, its VARA-regulated cryptocurrency exchange. Clients enjoy crypto spot trading, the $MBG utility token, seamless on- and off-ramp services, and high-volume OTC trading.

Furthermore, Naser Taher emphasized compliance, integrity, and innovation. Consequently, this milestone strengthens mb.io as a trusted gateway, reinforcing MultiBank Group’s leadership in the evolving cryptocurrency market.

Cleared for Takeoff: Fly Baghdad Begins an Exciting New Journey




A Fresh Start for the Airline

BAGHDAD, Iraq-Fly Baghdad has announced that it has been removed from the U.S. Department of the Treasury's Office of Foreign Assets Control (OFAC) List of Specially Designated Nationals and Blocked Persons. Consequently, the August 5, 2026 delisting allows normal business with partners worldwide. Moreover, the milestone follows a successful two-year compliance transformation focused on governance, transparency, and international standards.

The airline now welcomes renewed relationships with banks, insurers, suppliers, and travel partners. Additionally, all previously blocked aircraft are unblocked, opening new opportunities for growth and stronger global cooperation.

Ready to Reconnect and Grow

Fly Baghdad is now restoring routes while honoring existing bookings. Meanwhile, passengers can purchase tickets through its website, sales offices, call center, and authorized travel agents. The airline continues working with aviation authorities to safely expand its network.

Looking ahead, Fly Baghdad remains committed to safe, reliable, and affordable travel. Finally, the airline thanks its employees, partners, and passengers for their resilience and looks forward to writing an exciting new chapter together.

Saros 20 Sweeps Into the Gulf: Smarter Cleaning Starts Now




Built for Every Corner of Gulf Homes

Great news for smart home lovers! ABU DHABI, UAE, - Roborock, the global leader in home robotics, announced that its flagship robot vacuum, Saros 20, is now officially available across the UAE and Saudi Arabia. Moreover, it easily climbs thresholds, deep-cleans carpets, and navigates large homes with precision.

Thanks to its intelligent design, Saros 20 moves smoothly from kitchens to majlis rooms. As a result, homeowners enjoy uninterrupted cleaning without lifting or rescuing stuck devices.

Powerful Cleaning Meets Hands-Free Living

Furthermore, Saros 20 delivers outstanding carpet care with powerful suction while keeping rugs dry. Its smart navigation avoids obstacles accurately, ensuring every corner stays spotless.

Meanwhile, the all-new RockDock automatically washes, dries, and empties the vacuum, making maintenance effortless. Altogether, Roborock continues redefining modern home cleaning across the UAE and Saudi Arabia.

Pocket Power, Big Performance: UGREEN’s Air Editions Keep Apple Users Charged Anywhere




Tiny Chargers, Huge Convenience

UGREEN is making life easier for Apple users with its new Nexode and MagFlow Air Editions. Announced in DUBAI, UAE and RIYADH, Saudi Arabia, these ultra-portable charging solutions combine compact design, powerful performance, and dependable safety. As a result, staying powered on the go has never been simpler.

The Nexode Air 65W Charger delivers fast charging for MacBook Air while also supporting iPhone, iPad, AirPods, and more. Meanwhile, the Nexode Air 65W Charger Slim charges three devices at once and features Thermal Guard™ technology for safe, reliable performance.

Power Anywhere, Anytime

When you're away from an outlet, the MagFlow Air Magnetic Power Bank 10000mAh 15W provides Qi2-certified magnetic charging, a built-in USB-C cable, and premium ATL battery cells for dependable power. Alternatively, the MagFlow Air Magnetic Power Bank 5000mAh 15W offers a slimmer, lighter option for everyday carry.

Better yet, UGREEN Nexode and MagFlow Air Editions are now available on Amazon KSA, Amazon UAE, noon KSA, and noon UAE, offering compact yet powerful charging at competitive prices.

SABIC’s Bold Portfolio Move Sparks a Stronger Future


A Strategic Step Toward Growth

The Saudi Basic Industries Corporation (SABIC) completed yesterday, August 3, 2026, the divestment of its Engineering Thermoplastics (ETP) business in the Americas and Europe to Mutares SE & Co for an enterprise value of $450 million.

Meanwhile, Dr. Faisal M. Alfaqeer, SABIC’s CEO and Executive Board Member, said the transaction strengthens portfolio optimization, supports sustainable profitability, and maximizes shareholder returns through sharper strategic focus.

Building Long-Term Value

Furthermore, the completion of the divestment improves profitability by exiting underperforming assets, reducing losses, enhancing ROCE, and boosting EBITDA margins by approximately 130–140 basis points.

Additionally, SABIC continues serving global customers through innovation while successfully completing the transaction announced on January 8, 2026, after meeting all regulatory approvals and customary closing conditions.

Disney Magic Takes Flight: Riyadh Air’s Family Adventures Begin!




Magical Moments Above the Clouds

Riyadh Air creates unforgettable family journeys with Disney, making every flight extra special. Moreover, Riyadh Air collaborates with global entertainment brand, The Walt Disney Company, to create memorable experiences for families on board. Children aged 0-11 years old receive beautifully packaged Mickey & Friends-themed amenity kits, while Disney+ movies, series, and exclusive Originals keep everyone entertained throughout the journey.

Families also enjoy playful mealtimes with colorful Disney-themed dining accessories. Consequently, every moment feels exciting, comfortable, and memorable.

A New Era of Family Travel

Each amenity kit suits different age groups, ensuring comfort, creativity, and fun. Furthermore, Riyadh Air combines thoughtful hospitality with Disney storytelling to create joyful memories from takeoff to landing.

By blending world-class service with magical entertainment, Riyadh Air reflects Saudi Arabia’s Vision 2030 while delivering unforgettable family adventures in the skies.

AI Takes the Wheel: How ADNOC Is Revolutionizing Drilling Operations




Smarter Rigs, Better Results

ADNOC has deployed its AI-enabled Real-Time Operations Center (RTOC) across its fleet of more than 120 onshore and offshore drilling rigs, powered by SLB’s DrillOps™ intelligent well delivery and insights solutions. As a result, teams access live drilling data in one secure environment and make faster, smarter decisions.

Moreover, developed in the United Arab Emirates and hosted within ADNOC’s sovereign cloud environment, the platform protects critical operational data. It also strengthens data security, operational resilience, and long-term digital independence.

The Future of AI-Powered Energy

According to SLB, DrillOps transforms real-time drilling data into operational intelligence. Consequently, ADNOC reduces engineering effort by 30% to 40%, supports two to three times more rigs, and completes analyses within minutes instead of days.

Furthermore, the RTOC combines automated dashboards, advanced analytics, and AI-driven insights to identify risks early, reduce downtime, improve efficiency, and accelerate ADNOC’s journey toward connected, intelligent, and autonomous drilling operations.

Brewing the Future: How Smart Manufacturing Is Powering Saudi Arabia’s Coffee Revolution


A Fresh Blend of Innovation

DAMMAM, Saudi Arabia, - Rockwell Automation, the world's largest company dedicated to industrial automation and digital transformation, announced that Arriyadh Roaster selected the Plex Smart Manufacturing Platform™. As Saudi Arabia’s largest specialty coffee roaster, the company continues to embrace innovation.

Moreover, the cloud-based solution delivers real-time production insights, improves efficiency, and strengthens coordination. As demand grows, Arriyadh Roaster can confidently expand while maintaining quality and consistency.

Smarter Coffee, Stronger Growth

Additionally, the Plex manufacturing execution system (MES) streamlines processes, connects data, and enhances visibility across inventory, production, and quality management. GulfNet Solutions Company Limited also integrated Plex with the company’s ERP system, supporting Saudi Vision 2030.

Finally, this digital transformation helps Arriyadh Roaster introduce products faster, improve planning, and scale operations efficiently. Together with Rockwell Automation, the company is brewing a smarter, more connected future for Saudi Arabia’s coffee industry.

AI Revolution Unleashed: HUMAIN and MOZN Shape Tomorrow




A Powerful Partnership

RIYADH, Saudi Arabia,- HUMAIN, a PIF company, partnered with MOZN to expand trusted enterprise AI worldwide. Moreover, the investment strengthens innovation, supports global growth, and accelerates secure AI adoption.

Serving over 150 customers, MOZN continues leading enterprise AI. Meanwhile, growing demand proves businesses need reliable, scalable, and compliant AI solutions.

Building AI for the Future

Furthermore, both companies will co-develop production-scale AI for financial crime prevention, governance, and compliance. Their shared roadmap combines advanced infrastructure, regulatory expertise, and intelligent automation.

Finally, HUMAIN ONE will showcase these AI solutions, while first deployments debut at LEAP Riyadh. Broad availability across financial services and the public sector arrives during H2 2026.

KONE Raises the Bar for Customer Service in Saudi Arabia




Enhanced Support Begins

JEDDAH, Saudi Arabia, KONE officially inaugurated its enhanced Customer Service Center, reinforcing its commitment to delivering seamless, reliable customer support across the Kingdom.

Customers receive 24/7 assistance in Arabic and English for service requests, maintenance inquiries, and equipment-related concerns, ensuring every interaction remains smooth and dependable.

Building Trust Through Innovation

The center supported approximately 11,000 customer interactions in 2025. Moreover, intelligent call management and a target response time of 20 seconds help resolve issues quickly. Consequently, KONE strengthens customer confidence while supporting Saudi Arabia’s growing cities with innovative, safe, efficient, and sustainable solutions.

$2 Billion Boost: Brookfield and PIF Fuel Middle East Growth




Growing Together

Brookfield today announced the first close of PIF-anchored Brookfield Middle East Partners, raising approximately $2 billion. Consequently, the fund targets Saudi Arabia and the wider GCC through investments.

Moreover, BMEP supports financial, technology, healthcare, industrials, and consumer services. It also allocates 50% of investments in Saudi Arabia.

Building Tomorrow

Meanwhile, PIF strengthens economic transformation through global partnerships and long-term value creation.

Additionally, Brookfield commits $500 million, launches Brookfield Academy in Saudi Arabia, and expands its $16 billion regional investment portfolio since 2015.

Summer Success: Dubai Turns Holidays into Life Lessons



Learning with Purpose

DUBAI, UAE, transformed summer into meaningful learning through Dubai Police's Hemaya International Centre.

This year, 1,402 students from 31 nationalities graduated. Since 2018, the programme has reached 10,792 graduates from 175 nationalities, promoting prevention, discipline, safety awareness, and positive values.

Creating Lasting Impact

Lieutenant General Abdulla Khalifa Al Marri said the initiative empowers youth with knowledge and responsibility.

Moreover, the 29-day programme included military training, first aid, traffic safety, leadership workshops, and field visits. Strategic partnerships strengthened community awareness and prepared students for future challenges together.

A New Artistic Icon Rises: Guggenheim Abu Dhabi Opens a World of Creativity




A Landmark for Global Art

Big news for art lovers! Guggenheim Abu Dhabi will officially open on 11 December 2026, boosting Abu Dhabi's reputation as a global arts destination. Moreover, the museum will celebrate modern and contemporary art while inspiring curiosity, creativity, and cultural exchange for visitors of all ages.
The museum joins Louvre Abu Dhabi, Zayed National Museum, Natural History Museum Abu Dhabi, and teamLab Phenomena Abu Dhabi, making Saadiyat Cultural District a remarkable cultural hub.

Where Architecture Meets Inspiration
Designed by Frank Gehry, Guggenheim Abu Dhabi features 30 galleries and striking sculptural cones. Furthermore, its unique collection connects stories, generations, and artistic voices from around the world.

Ultimately, Guggenheim Abu Dhabi promises unforgettable experiences while positioning Abu Dhabi at the forefront of global artistic innovation.

Pixels Unite Nations: Adidas Kits Ignite Esports Glory


Adidas just teamed up with the Esports Foundation for something huge. They will outfit every national team at the first Esports Nations Cup.  

Moreover, this landmark deal brings real sports prestige straight into competitive gaming and sparks true national pride.  

Riyadh hosts the debut on November 2, 2026. Over 100 countries and 2,000 athletes receive custom jerseys and tracksuits that blend national identity with the global spirit of esports.  

Consequently, these kits create powerful identity moments. Fans can track the upcoming jersey reveals at esportsnationscup.com/jerseys and cheer their nations on the world stage.

Fueling the Future: MERA Oil’s Massive Gulf Energy Vision




A Big Step Toward Energy Growth

MERA Oil is making headlines with its exciting US$5 billion energy project. MWG Enterprises, Patel Family Office, and PWS have joined forces to create a US-Saudi consortium with a bold vision. After three years of research, the team has narrowed its search to three GCC locations outside the Strait of Hormuz. Soon, the final host is expected to be chosen by the end of 2026.
This project will feature a 200,000-barrel-per-day integrated refinery, deepwater port facilities, storage, and export infrastructure. As a result, it aims to strengthen energy security and global trade.

Creating Lasting Opportunities

Moreover, the development is about much more than refining oil. It will encourage manufacturing, logistics, workforce training, and local business growth. The project could support up to 3,000 direct jobs and 15,000 indirect employment opportunities while promoting long-term industrial development.

Meanwhile, the consortium is advancing engineering studies and financing plans. With sustainable aviation fuel and carbon-management options under review, MERA Oil is building a future-ready energy platform designed to benefit the Gulf region for decades.

Sky-High Italian Escape: flydubai Unlocks More Naples Magic and Double Milan Buzz!


Hey travel lovers, picture this: you’re craving authentic pizza in Naples or a fashion-fueled day in Milan, and the skies just got a whole lot friendlier. flydubai has increased its daily operations between Dubai and Naples and is set to boost its flights to Milan-Bergamo to a double-daily operation from 31 July 2026. This expansion further enhances passenger connectivity to Italy and strengthens Dubai’s role as a global hub for travel, trade and tourism. Travelers now enjoy even more convenient non-stop options while the airline continues growing its European network.
Moreover, the timing couldn’t be better as demand rises for winter getaways. With these extra frequencies, the carrier will serve Italy with a double-daily frequency to Milan-Bergamo starting 31 July 2026, daily flights to Naples, thrice-weekly flights to Catania, and seasonal summer flights to Olbia operating twice weekly until the end of August 2026. As a result, more people can hop between the United Arab Emirates and Italy without complicated connections. Book your seats right away at https://www.flydubai.com or through the official flydubai app.

Seamless Switches and Elevated Journeys Keep Adventures Rolling

Due to scheduled maintenance works at Naples International Airport, the airline will temporarily operate daily flights from Dubai International (DXB) to Salerno Costa d’Amalfi and Cilento Airport (QSR) from 01 to 30 November 2026. After that brief detour, services resume to Naples International Airport (NAP) from 01 December 2026. Passengers with existing bookings to Naples will be automatically rebooked onto flights to Salerno, ensuring their journeys continue without disruption. This temporary switch offers seamless connectivity while reinforcing Dubai’s position as a key gateway. Check the full timetable at https://www.flydubai.com/en/flying-with-us/timetable and secure your preferred dates today.

Meanwhile, the onboard experience stays first-class across the modern Boeing 737 fleet. Guests relax in lie-flat seats in Business Class or ergonomically designed seats in Economy, enjoy internationally inspired dining, light snacks and refreshments, plus hours of free inflight entertainment. flydubai will also soon introduce Starlink high-speed connectivity across its fleet. In addition, the Naples and Milan-Bergamo services operate under the flydubai and Emirates codeshare partnership, delivering single-ticket bookings and through-checked baggage. Return Business Class fares from DXB to QSR start from AED 14,135 and Economy Class Lite from AED 2,885, while the reverse direction begins at EUR 3,080 and EUR 610 respectively. Call the UAE Contact Centre at (+971) 600 54 44 45, visit a flydubai travel shop, or book directly at https://www.flydubai.com before these popular dates fill up.

Ghaith Al Ghaith, Chief Executive Officer at flydubai, said Naples and Milan have become key gateways into the Italian network and the expanded frequencies support long-term commitment to underserved destinations. Jeyhun Efendi, Divisional Senior Vice President of Commercial Operations and E-commerce, added that the stronger direct services underscore the importance of the Italian market and open seamless connections via Dubai to Kenya, Oman, the Maldives, Sri Lanka, Zanzibar and beyond. As part of ongoing network growth, flydubai has recently launched services to Aleppo, Bangkok and Benghazi, with Pokhara flights starting 23 September 2026. Head to https://www.flydubai.com now, grab those November or December seats, and start planning your next Italian escape today.

Desert Power Play: Energy Recovery Brings Its Game-Changing Tech Home to Saudi Shores


Energy Recovery just locked in a lease for its first manufacturing plant near Dammam Second Industrial City. The facility will fire up in 2027 and build the flagship PX Pressure Exchanger right where the world’s biggest desalination market lives.  

This move puts production closer to customers who depend on reliable water every day. As a result, the company strengthens its global footprint while creating skilled local jobs that support Saudi talent.

Moreover, the 3,750-square-meter site will handle machining, assembly, and testing for the Middle East and North Africa. In addition, it advances Saudi Arabia’s Vision 2030 goals for industrial localization and water security. Interim CEO Alex Buehler calls geographic diversity a linchpin of the strategy, and local leaders welcome the investment as a boost to national capabilities.  

Energy Recovery already helps clean 43.6 million cubic meters of water daily—roughly 17,000 Olympic pools—while saving customers $7.2 billion in energy costs each year. Consequently, this new base delivers affordable water and reduced emissions even faster across the Kingdom and beyond.

When AI Laces Up the Boots: NASSR FC’s Bold New Play


A Partnership Built for Tomorrow’s Pitch  

NASSR FC and HUMAIN just locked in an expansive deal that lights up the 2026–2027 season. The Saudi-based AI company steps forward as the club’s official jersey sponsor while also claiming naming rights to NASSR FC’s brand-new, state-of-the-art training center. Together they blend elite sporting infrastructure with full-stack artificial intelligence capabilities that stretch across cloud platforms, models, and real-world applications.  
This collaboration runs deeper than logos on shirts. It creates a living platform where data, technology, and football meet. NASSR FC, already one of the sport’s most recognized clubs with a rapidly expanding global fanbase, gains a partner ready to explore how AI can sharpen performance, streamline operations, and open fresh digital pathways for supporters. Meanwhile HUMAIN, headquartered in Saudi Arabia and backed by the Public Investment Fund, gains a powerful stage to expand its international presence and test its tools inside one of the world’s most passionate sports communities.

Fans, Meet the Future of the Beautiful Game  

José Semedo, CEO of NASSR FC, put it plainly: the club wants sponsors who share its ambition to stay progressive. Partnering with HUMAIN signals that commitment. The deal lets the club keep pushing innovation both on and off the pitch, delivering new ways for fans to connect with the team they love. At the same time, Tareq Amin, CEO of HUMAIN, highlighted football’s unique power to bring people together. He sees the partnership as a chance to engage millions of supporters while probing the intersection of sport and artificial intelligence.  

Beyond the jersey and the training-center naming rights, the agreement fuels HUMAIN Sport—the company’s dedicated push to apply AI across participation, athlete development, club operations, fan engagement, and sports-tech innovation. Throughout the 2026–2027 season, integrated activations will turn these ideas into tangible experiences. Supporters will encounter new digital touchpoints, smarter insights, and moments that stretch far past the final whistle. In short, NASSR FC and HUMAIN are not simply sharing a shirt; they are building a shared laboratory for the next era of football.

Blackstone’s Kuwait Power Move Lights Up the GCC!

Hey there, finance fans—big news just dropped that could shake up the region’s investment scene.

A Fresh Foothold in the Heart of the Gulf

Blackstone, the world’s largest alternative asset manager, today announced plans to open an office in Kuwait through the Kuwait Direct Investment Promotion Authority (KDIPA). This move further strengthens its presence in the GCC and builds on a partnership spanning nearly four decades.  

Jon Gray, President and COO of Blackstone, said: “Kuwait has the resources, vision and leadership to be a key commercial and financial hub in the region. Private capital can play an important role to support the country’s long-term economic diversification efforts and we look forward to deepening a partnership that spans nearly four decades.”  

Confidence Surging and Expansion Ahead

Meanwhile, H.E. Sheikh Dr. Meshaal Jaber Al-Ahmad Al-Sabah, Director General of KDIPA, said: “Leading global companies’ presence in Kuwait reflects growing confidence in its long-term outlook. It further reinforces Kuwait’s position as a destination for investment and sustainable growth.”  

Blackstone expects the Kuwait office to open in Q3 2026. Furthermore, the firm intends to expand its regional presence with additional offices across the GCC over the coming year—exciting times ahead!

Sky-High Ambitions: Flynas Locks in More Airbus Jets for Epic Expansion!


Flynas just confirmed a major leap forward. The leading low-cost airline in the world and best LCC in the Middle East locked in five A330neo wide-body aircraft plus 20 A321neo jets under its Airbus deals.  

This bold move lifts confirmed orders to 235 out of 280 total. Consequently, A330neo orders hit 20 while A320 Family confirmed planes reach 215.

Meanwhile, CEO Bander Almohanna signed the deal to fuel growth across six Saudi bases and flynas Syria.  

In turn, the expanded fleet strengthens access to new markets, boosts tourism for Expo 2030 and the 2034 World Cup, and advances Vision 2030 goals with stronger connectivity.

Golden Glory: MultiBank Group’s Bold Leap Into the Future of Digital Finance

A Prestigious Recognition DUBAI, United Arab Emirates—Naser Taher, Chairman and Founder of MultiBank Group, earned the Golden Ex...